Forward Launch Your SaaS Podcast 56: How to Find Product-Market-Fit by Conducting User Interviews — Gregor Maric, CEO of Parallel Office

GUEST BIO

Gregor is the CEO of Parallel Office, an International metaverse startup that combines AI, Blockchain, and VR to create a virtual office that is more immersive, productive, and inclusive. He is a mentor for New Chip and Impact hub, coaching web3 companies on go-to-market, equity fundraising, token sale, value proposition, and growth hacking. 

Gregor has mentored over 200,000 people on YouTube and has published several 5-star courses on NFTs on Udemy and Skillshare. He is a multiple-time founder with the most recent exit in the AI and Web3 space. Gregor has worked as a management consultant for over a decade at KPMG and EY on cutting-edge projects involving technologies like AI and Blockchain, and has been involved in the crypto space since 2016, mining, trading, and building.

MAIN INSIGHT

Interview at least 100 potential customers before building your product in order to understand their pain points and create a good value proposition.

KEY TAKEAWAYS

1. Create a hypothesis about who your target persona could be that is based on the problem your product solves.
2. Create an Excel sheet and reach out to 30-40 people you want to interview.
3. After a few people reply and you do a few interviews, evaluate and update your target persona as you learn more.
4. Repeat this process until you’ve done 100 interviews.

MORE FROM Parallel Office

Parallel Office allows you transform your remote work with virtual reality co-working. Reach out to Gregor Maric on LinkedIn or learn more at paralleloffice.io