Elevate your brand recognition and authority with a beautiful, engaging podcast tailored to your company.

Forward Launch
Content Strategy for B2B SaaS Startups

Content Strategy for B2B SaaS Startups

I'll help you start and maintain a podcast that attracts ideal customers and makes your brand stand out.
Beautiful Branded Podcasts
Expert Content Your Audience Loves
Thriving Network of Industry Leaders & Decision Makers
Elevate your brand recognition and authority with a beautiful, engaging podcast tailored to your company.
Consistently produce high-quality content that your target audience loves, setting you apart from the competition.
Create and strengthen relationships with your ideal customers by inviting them to your podcast.
Build valuable partnerships with top brands in your industry and gain access to their audience and promotion.
BEFORE FORWARD LAUNCH
❌Struggling with content creation and uncertain whether it appeals to your audience.
❌Lacking industry authority, brand recognition, and regular meetings with your ideal customers.
❌Feeling overwhelmed, unappreciated, and undervalued by your leadership and sales team.
AFTER FORWARD LAUNCH
✅A beautifully branded podcast that gets compliments from your ideal customers and facilitates regular meetings with decision makers.
✅Confidence in your content strategy and a deeper understanding of what your customers want.
✅Simplified content management, allowing you to focus on achieving better results rather than worrying about basic performance.
✅Improved brand recognition and a powerful networking tool for building relationships with ideal customers and partners.
Here’s a quick overview of my Podcast Launch process:
Initial Strategy Call (1 hour) – we dive into your goals, audience, and the overall purpose of the show.
Day 1: Brainstorming & Planning – we work together to shape the podcast description, goals, and positioning.
Asset Creation – I’ll take the lead on creating the podcast assets (cover art, intro/outro scripts, episode format, guest kit, etc.).
Day 2: Review & Refine – we walk through everything together, adjust as needed, and I’ll wrap up the final touches (like the trailer and CTA voiceovers).
Pricing: Starts at $8,000 for the podcast launch with all assets. You can book just the initial strategy call for $500.
The goal is that by the end of the process, you’ll have:
A clear podcast concept and positioning
Show name, description, and format
Intro/outro scripts, guest kit, and interview flow
Trailer + calls-to-action recorded
A repeatable structure so the podcast can keep running smoothly long after launch
Here’s what one of my past nonprofit clients had to say about going through this process with me:
“Before working with Keirra, all we had was a big idea and absolutely zero structure. I kept stalling the podcast because I didn’t know what the right format was… Keirra listened to us and then she turned the ideas that we had into a route plan. She helped us land the name, the purpose, the goals that we had with the podcast, the interview flow and helped us create a very strong format that we could repeat even after her time with us… We had the intro, the outro and the trailer all done, she helped us prepare a guest kit and an interview guide and she even helped us with a week-by-week plan…
The biggest change that we now have is confidence and we know exactly what to do next. If you are on the fence about either starting a podcast or working with Keirra just say yes—she is not just brilliant and experienced, but she is such a pleasure to work with and her style is extremely collaborative. She really takes time to listen to you and then turns your ideas into this very clear outline… She simplifies all the moving parts and then walks you through them step-by-step… I don’t regret a second of it.”
Since launching my podcast creation service in 2022, I’ve developed podcasts for 8 businesses, recorded interviews with 80+ guests, and helped my clients generate high-quality leads and sales opportunities.
Developed the marketing strategy, assets, and marketing copy for Beusail’s “Brunch with Billionaires” podcast featuring Tamara Loehr and Natalie Nichols.
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Created the strategy and name for SEO Radar’s podcast, “SEO Unveiled,” booking 20+ guests and generating multiple sales demos within 8 weeks.
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I host the “Mindful B2B Marketing” podcast, and have featured more than 70 guests, including founders and marketing executives from notable B2B brands like Hotjar, Proposify, Bonjoro, Otter.ai, Airmeet, and more.
Keirra delivers leading-edge digital brand marketing expertise that creates outstanding competitive advantages. She is my trusted partner for digital multi-channel integration strategies that enable my business to drive and amplify its authority, positioning, and sustainable brand value in the marketplace. The patience, grace, and empathy that complement her resourceful, master-class-level knowledge and skills are hallmarks of her consummate professionalism. With applause, admiration, and enduring gratitude, I am pleased to highly recommend Keirra with evidence-based knowledge and confidence that her professional endeavors produce measurable outcomes for business success.
I was introduced to Keirra through Fincon - a network of financial content creators whom you would think would know something about SEO and content. She didn't disappoint.
Keirra completed an SEO and content planning assignment for us at Life Sherpa. We had a lot of content but needed to get better value from it. Keirra reviewed our existing content, identified competitors and developed a content plan as well as suggestions for how we could optimise our existing content.
Keirra very quickly mastered the brief and within a short time just got what we were trying to do.
The keyword analysis and google sheet she developed now forms the foundation of everything we do with our content and SEO work.
I would thoroughly recommend Keirra to anyone who wants to really get on top of their content strategy.
Keirra was prolific in helping generate ideas, and then worked to create useful documents to both focus these ideas and place these ideas within an executable timeline.
Keirra is an astute listener and a remarkably intuitive content strategist. We implemented Keirra's suggestions for our website and communications content and our nonprofit organization saw immediate results! Keirra's ability to help us see through the weeds and elevate portions of our work that had previously been invisible has made a significant impact on the number of leads and contracts we are generating. The History UnErased staff and Board highly recommend Keirra!
Are you considering launching a podcast for your business, or do you need assistance in consistently publishing your existing podcast?
Book a free consultation now, and let's explore how your business can thrive through podcasting.